Consulting

Marketing Strategy Consulting | Wishbone Advisory

The strategic foundation that makes everything downstream work — positioning, brand architecture, and a growth model your whole team can rally around.

The problem

When strategy is fuzzy, every tactic feels equally valid — and resources scatter across the things that shout loudest.

What's included

A complete engagement.

Market and competitive landscape analysis
Positioning and messaging framework
Brand architecture and portfolio strategy
Growth model and KPI tree
Strategic narrative and category POV
Annual planning facilitation

Quick hit

1-hour working session.

Marketing strategy working session

$200/hr

One focused hour to pressure-test your positioning, narrative, or growth model with a senior operator. Bring a deck, a one-pager, or a blank page — leave with clarity and a sharper next move.

  • Pressure-test positioning or messaging
  • Sanity-check a growth model or KPI tree
  • Refine a strategic narrative or category POV
  • Annual / quarterly planning gut-check

Process

A clear path from diagnosis to outcome.

01

Research

Customer, competitive, and category.

02

Frame

Positioning workshops and synthesis.

03

Document

Strategy doc and growth model.

04

Activate

Cascade into team and tactics.

Deliverables

Concrete artifacts you'll keep.

  • Market analysis report
  • Positioning framework
  • Brand architecture
  • Growth model & KPI tree
  • Strategic narrative deck

FAQ

Common questions.

Is this just a brand exercise?+

No. We tie positioning directly to growth model, channels, and metrics.

Book a working session

Ready to move?

Pick a time that works. We'll come prepared with sharp questions and clear next steps.

Book a 15-minute call — pick a time on the calendar.

or email taylor@wishboneadvisory.com