Consulting

Marketplace Management

We help brands win on Amazon, Walmart, and emerging marketplaces — from listing fundamentals to advanced retail media and operational excellence.

The problem

Marketplace performance is uneven, listings drift over time, ad spend leaks, and your team is firefighting instead of compounding.

What's included

A complete engagement.

Marketplace channel audit
Listing optimization at scale
Retail media strategy and management blueprint
Catalog and variation architecture
Inventory and operational governance
Brand registry and protection
Reporting and forecasting cadence

Process

A clear path from diagnosis to outcome.

01

Audit

Channel, catalog, and ad teardown.

02

Design

Operating model and quick-win plan.

03

Execute

Tactical implementation with your team.

04

Optimize

Continuous improvement cadence.

Deliverables

Concrete artifacts you'll keep.

  • Marketplace audit report
  • Listing optimization playbook
  • Retail media plan
  • Catalog architecture doc
  • Operations SOPs

FAQ

Common questions.

Do you manage Amazon for us?+

We design the strategy and operating model. We can embed leadership or partner with your existing agency.

Walmart vs Amazon focus?+

Both. We help brands sequence channel investment based on margin, demand, and competitive dynamics.

Book a working session

Ready to move?

Pick a time that works. We'll come prepared with sharp questions and clear next steps.

Book a 15-minute call — pick a time on the calendar.

or email taylor@wishboneadvisory.com