Consulting
Partnership Development
Partnerships are leverage. We design and stand up partner programs that drive measurable pipeline — from strategy to recruitment to enablement.
The problem
Most partner programs are a logo wall and a hopeful spreadsheet. Real partnership programs are operating systems.
What's included
A complete engagement.
Partner strategy and tiering model
Ideal partner profile (IPP)
Recruitment playbook and outreach
Enablement curriculum
Co-marketing program design
Performance dashboard and incentives
Process
A clear path from diagnosis to outcome.
01
Strategy
Define partner archetypes and goals.
02
Build
Program structure, agreements, enablement.
03
Recruit
Targeted outreach and onboarding.
04
Activate
Co-marketing and pipeline rituals.
Deliverables
Concrete artifacts you'll keep.
- Partner strategy doc
- IPP and tiering
- Recruitment playbook
- Enablement curriculum
- Performance dashboard
FAQ
Common questions.
Channel partners or strategic alliances?+
Both. We tailor the program model to your business motion.
Book a working session
Ready to move?
Pick a time that works. We'll come prepared with sharp questions and clear next steps.
Book a 15-minute call — pick a time on the calendar.
or email taylor@wishboneadvisory.com